The company said that through its recycling process of cellulosic-based textile fibres, the usage of the resources that we have today can be prolonged.In its Stockholm lab, re:newcell AB has developed a technology that makes it possible to take waste from the textile industry and from it produce new pulp. Such pulp is called dissolving pulp, and is today made from trees. Dissolving pulp is mainly used to manufacture textile fibre materials such as Viscose or Lyocell. Until now, it has not been possible to make new high quality textiles from recycled fabric.

The global textile demand is currently some 90 million tonnes per year. Natural materials (such as cotton and viscose) represent only about one-third. The remaining fibres are mainly oil-based materials such as polyester, elastane and nylon. Being able to increase the amount of natural materials by extending the life of already available resources is a top priority both among consumers and among the big fashion companies. So far, it has not been possible to recycle cotton into the quality that fashion industry demands, but with re:newcell pulp this becomes possible.The technology development has been ongoing since 2012 and now the process has matured to such a degree that the company is investing 8 million euros to build an initial production line.”We are very pleased to now be able to move forward and contribute to realizing the dream of a sustainable textile industry. Kristinehamn is located in the Paper Province in Värmland and gives us access to great skills when it comes to resource-efficient mass production. We consider it very positive that we can operate from a first-class facility such as AkzoNobel’s in Kristinehamn,” the company’s Chairman Malcolm Norlin said.